Privacy policy

Effective Date: June 2025
Last Updated: June 19, 2025

At Emlyn Hire, your privacy is important to us. This policy outlines what personal data we collect, how we use it, and your rights under the UK GDPR.

What Information We Collect

When you use our website or book equipment, we may collect:

  • Your name and contact details (e.g. phone number, email, address)
  • Billing and payment information
  • Rental order details and history
  • Device and browser information (via cookies)

How and why we use cookies

We use your data to:

  • Process and manage bookings
  • Deliver equipment and communicate with you
  • Improve our services and website functionality
  • Comply with legal obligations (e.g. for invoicing)

We do not sell or share your data with third-party marketers.

Cookies and Tracking

We use cookies to:

  • Remember your cart and rental preferences
  • Analyse website performance
  • Ensure secure checkout through our booking provider, Booqable

You can control or disable cookies in your browser settings.

Data Storage and Security

Your information is stored securely using Booqable’s platform and trusted service providers. We use encryption and access controls to keep your data safe.

Your Rights

You have the right to:

  • Access your personal data
  • Request correction or deletion
  • Object to how we use your data
  • Withdraw consent at any time

To exercise your rights, contact us at [email protected]

Contact Us

If you have any questions about this privacy policy or how we handle your data, please contact:

Emlyn Hire


Emlyn Hire
Station Road,
Newcastle Emlyn,
Carmarthenshire,
SA38 9BX

[email protected]

07544994430